Absolutely Natural Sunscreen, Baby Care, and more! Melbourne, FL’s Local Skincare Brand

Join Denovo’s own, Joe Ludlow, as he gets a behind-the-scenes tour of local Space Coast business, Absolutely Natural.

Absolutely Natural has always been local to the area, after it was founded in 1992 and remains a family-run and owned business. Their clientele range from the everyday Space Coasters to high-end resorts, spas, and hotels in Hawaii and the rest of the U.S. They produce some of the best high end skin care products in Melbourne, FL, and around the country. More recently, after the newest generation entered the world the family started another skincare line, Zoey Naturals. Named after their daughter, this brand is made for babies and young kids. The family realized they wanted a skincare line that would protect her and other children from harsh chemicals commonly found in mass-produced products. 

So, what are the Benefits of Natural Products?

Natural skincare brands follow a holistic approach to nurturing and enhancing the health of our skin. Using natural products means including ingredients like botanical extracts, essential oils, plant-based fats, and other naturally occurring substances. These ingredients are then minimally processed and free from synthetic additives. Natural skincare lines intentionally exclude harsh chemicals that are normally added in this step. 

The philosophy behind natural skincare sounds simple but is complex in practice: it revolves around harnessing the properties of these organic ingredients to promote skin vitality and radiance. By using the most gentle ingredients, these products minimize the potential for irritation and adverse skin reactions. 

Making the choice to buy natural products isn’t just better for us and our families. Usually, these products are sustainably produced and leave the environment better off, too. 

Take a closer look at how natural skincare products benefit us below.

Great Ingredients: 

Natural skincare products feature organic plant-based ingredients. That means that they’re less likely to cause irritation or allergic reactions. The best natural skin care products use ingredients are fresh and provide high quantities of essential nutrients, antioxidants, and vitamins that support skin health and vitality.

Chemical Exposure is Unlikely: 

The makers of these products avoid adding synthetic chemicals, artificial fragrances, and harsh preservatives that harm the skin or disrupt its natural balance. Artificial fragrances and other harsh chemicals found in skincare products are linked to the development of cancer, so avoiding them is crucial! Long-term use of natural skin care products also lowers the risk of long-term damage from chemicals that build up in our bodies over time; natural skincare is self-care.

Consistently Balanced pH Levels: 

Natural ingredients have properties that maintain the skin's pH balance which maintains a healthy skin barrier. A well-kept skin barrier protects against moisture loss, environmental stressors, toxins like poor air or water quality. 

Likely Anti-Inflammatory and Calming Effects: 

Botanical extracts like chamomile, aloe vera, and calendula, are known for their anti-inflammatory properties. This means that natural products including these ingredients help skin fight redness, rosacea, eczema, and general swelling. We recommend checking out Absolutely Natural sunscreen specifically, to keep the summer sun at bay.

Increased Hydration and Moisture Retention: 

This is what makes natural products so important in dry or windy environments. Natural oils and butters like jojoba oil, shea butter, and coconut oil, are used to hydrate and lock in moisture. This prevents flakiness and promotes softness and supple skin.

Improved Complexion and Radiance: 

Everyone wants to look their best. Rather than stripping your skin with intense acids or synthetic exfoliants, natural skincare promotes natural cell turnover and gentle exfoliation. This approach encourages skin to do its thing naturally, giving users a brighter and more even complexion without the risk of scratching, irritation, and breakouts.

Sustainability and Ethics: 

Natural skincare is usually better for our planet! You’ll have to check the label, but more often than not, choosing natural skincare products supports ethical and sustainable practices. These products are more often cruelty-free and environmentally friendly by nature.

Zoey Naturals from Absolutely Natural

Like we mentioned above, the second generation of owners decided to make an Absolutely Natural line to prioritize babies and young kids. Zoey Naturals cares for children’s delicate and vulnerable skin, as their developing skin is more susceptible to irritation and chemicals. Babies and young ones should never come into contact with products that contain harsh chemicals, synthetic fragrances, and any additives that could disrupt the skin's natural balance. 

To keep their kids and others safe, Absolutely Natural’s founders worked together with the new parents of their younger generation. Together, they reated soothing and gentle sunscreen, cleansers, lotions, and body oils to provide sensitive care without compromising on safety. 

Take a minute to support a local small business and check out what Absolutely Natural and Zoey Naturals have in store. Stay safe this summer with Absolutely Natural sunscreen - we’re huge fans and are lucky to have them so nearby!

As you can probably tell, there’s a lot of great things going on in Space Coast, Florida. Please don’t hesitate to find out more about buying a home in the area. Check out our real estate tips and tricks on our blog or take a look at our favorite Melbourne Florida real estate properties!

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